About

Main bio

‎‎I'm Ketevan a business student at Minerva University who gets excited about making complicated things simple .

‎‎I'm Ketevan a business student at Minerva University who gets excited about making complicated things simple .

‎‎I'm Ketevan a business student at Minerva University who gets excited about making complicated things simple .

I spend my days designing and building digital products that people can use easily. I work in Figma and build AI tools that help teams do their work faster. My job is to make things simpler for the people using them.

I’ve worked with teams of two and teams of twenty, with people from many countries. What stays consistent is asking good questions, staying open to feedback, and using data to back up my decisions. Currently, I’m an AI Communications and Enablement intern at Siemens. I create videos with AI tools for internal teams, and I use viewer data to plan each next one. Before that, I built an AI bot that automates a marketing email process at Siemens

Right now, I’m focused on health and fitness. Because of that, I’ve been designing and building projects in this space. I work the same way each time. First, I look for a problem that I, my friends, or the people around me face. Next, I talk to users to understand what they actually need. Then I build a simple prototype in Figma or with AI tools and test it with real people. I use their feedback and the results to decide what to change. I work closely with teams to turn that feedback into clear next steps, and I back each decision with data before I build more.

a man (it's me)
it's me

When I’m not working, you’ll find me in a coffee shop with a flat white and a journal, or training for my half marathon in San Francisco!

When I’m not working, you’ll find me in a coffee shop with a flat white and a journal, or training for my half marathon in San Francisco!

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Bejaman

What dive into my work

Breaking it down

When a problem feels too big, I break it into smaller parts that I can test one at a time. At Minerva, I learned this as #breakitdown. At Siemens, a manual email check felt like one huge task. I split it into small rules a computer could check, one by one. That made the work clear enough to automate

one piece at a time
ask first, build second

Problem first, solution second

Before I design anything, I want to understand the problem. The thing people ask for is not always the thing they need. I talk to users first, then build. My best projects start with good questions.

Testing with real people

I test prototypes with real users, and I pay attention to what they do, not only what they say. Then I use what I learn to decide what to change next. Feedback and data make those decisions easier to defend

watch what they do
details build trust

Working with teams

I work best when designers, engineers, and product people share ideas early. I ask a lot of questions, stay open to feedback, and try to make sure everyone knows what we are building and why. Clear communication saves time for the whole team

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My story

What dive into my work

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My work

Timeline

Siemens Digital Industries Software

Returning to Siemens part time for a second term as an AI Adoption, Enablement and Communications Intern. I will support communications for AI tools, including newsletters, success stories, videos, and adoption campaigns

JAN 2027 - APR 2027 (UPCOMING)

Minerva University

Marketing and Communications Intern. I run email tests, track performance in Google Analytics and Power BI, and turn engagement data into content recommendations. I also coordinate webinars, from outreach through post-event reporting

AUG 2023 - PRESENT

Siemens Digital Industries Software

Marketing Automation and AI Intern on the Adoption and Renewal team. I built an AI tool that checks automated customer emails before they go out. In testing, it found errors that had passed human review. The project was a finalist for the SSP Intern Impact Award

JUN 2026 - SEP 2026

TUMO Buenos Aires

Communications Intern. I grew Instagram reach in under six months by auditing content and changing the posting schedule. I also made short videos, infographics, and testimonials in Canva and Adobe Express, and I surveyed community members and shared recommendations with leadership

AUG 2025 - MAY 2026

Let's Talk

I’m looking for a full-time role in product, tech design, AI, communications, or social media, starting after I graduate in May 2027. I do my best work when I can find a real problem, test ideas with real users, and ship something that makes work or daily life easier. If your team is building something like that, I’d like to talk

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Ketevan

Open to contract work, full-time roles, and interesting conversations about hard design problems.

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